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Domino's pizza is one of the largest pizza chains in the world only rivaled by Pizza Hut. 15 years ago, Domino's was in a very similar situation businesswise, but customer satisfaction-wise, they were in the toilet. Domino's pizza was agreed to be some of the worst pizza out there, and the only reason people kept buying was due to their speed and convenience. Eventually, though, people hit a breaking point during the 2008 financial crisis and when customers scaled back on their pizza-eating during the recession, they permanently left Domino's. Over the next few years, Domino's stock crashed 92% while competitors had already recovered from the recession. Just as everything seemed lost though, a man named Patrick Doyle was promoted to being the CEO of Domino's and this marked the rebirth of Domino's. Patrick oversaw the reinvention of Domino's pizza, the embracement of their convenience roots, and a new focus on profit per store as opposed to more stores. Since then, Domino's has made a seismic recovery, and Domino's was actually the 2nd fastest growing stock throughout the 2010s beating out all of the tech giants. This video explains the fall and rise of Domino's and how they were able to outperform every company you can think of.

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Timestamps:
0:00 - Against All Odds
0:38 - Problems On Top Of Problems
3:30 - Reformation
9:46 - The Massive Gamble

Resources:
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